Youtube is the Daddy with 5.9 billion video views in January
Youtube has announced a bandwidth sucking statistic for January. Its traffic hit a new all time record, video views increased by an amazing 400 million views compared with December, according to comScore.
The video giant now has 43% of online video market share and further confirms its No. 1 position. Boasting 100 million unique viewers and a jaw dropping 5.9 billion views. The verage person watched 62 videos over the course of the month for an average time of around 3 1/2 mins.
With YouTube in video heaven, things arent so great for Hulu, limping along with 250.4 million views in January compared to 240.6 million in December, a rise of 4%. The report also reveals that Hulu’s unique users actually declined, down to 24.6 million in December versus 24.4 in January.
Average viewer time spent on Hulu also declined, to 79 minutes per viewer in January from 99 minutes in December. That’s also down from a peak of 119.7 minutes per viewer spent on the site in November.
MySpace parent Fox Interactive Media posted strong numbers ranking No. 2 on the comScore list and spiking to almost 552 million views in January versus its 445 million views in December. That’s a growth of more than 20 percent. Yahoo is at Number 3 with 374 million, growing more than 40 million views in one month.
Viacom Inc., owner of MTV and ComedyCentral, reported a decline with 288 million views, dropping by 3 million views when compared to December numbers.
Whatever way the numbers pan out though we all know that the future growth is in watching full TV shows and movies online so Hulu will not be too concerned with this blip. The question is though, will Youtube get the content to keep growing like the monster it has become?
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