A recent company quarterly report released by Microsoft ahead of their much-anticipated launch of Windows 8 has claimed that the Xbox 360 games console has now surpassed over 70 million unit sales worldwide since initial release in 2005, and since 2006 has been available to buy in countries on every continent.
Overall, the company claimed that their Xbox brand made an estimated revenue of $1.95b (£1.2b) for the time period, and that their online gaming features (subscriptions to Xbox Live) have received what many will see to be a surprising increase to membership numbers over the summer months, up 15% to reach over 40m worldwide.
However, the Xbox 360 is not going to be the first of the rival ‘7th-generation’ consoles to hit the 100m mark barring some sort of miracle, as the Nintendo Wii claimed in their company report in June that they (at the time they wrote the report) were on 96m console sales, a figure likely to be surpassed by the end of the year just as the 8th-gen Wii U hits the market. Microsoft do just about stand clear in comparison to their longer-running adversaries Sony, though, with the PlayStation 3 console marked in March as having sold just under 64m copies.
Despite coming last in the current sales race, Sony still have the honour of having the best-selling console of all-time, with their PlayStation 2 (released in 2000) having sold over 153m units in its history, just ahead of the 2004 handheld Nintendo DS on 152m.
While a successor to the well-performing 360 version has been planned for quite a while now, will Microsoft manage to get their 7-year-old product into 9-digit sales figures before it begins to become less relevant?