ComScore have revealed the latest installment of their monthly online video website ratings, with October’s records suggesting that 184m unique viewers in the USA saw an average of 21.1 hours of online content each during the period. This comes up as a total of over 3.8 billion cumulative hours, with around 42.6 billion videos viewed in the country, said [...]
The rise in popularity of watching content online has been further emphasised by the latest Comscore Digital matrix results, which show that in September 182 million US viewers (or 85% of web users) viewed almost 40 billion videos online, an average of 19.5 hours each (up 25.6% from last year). No surprise that Google owned websites [...]
The July edition of ComScore’s regular ranking for monthly video website ratings has been released, with results suggesting that viewing figures for online video services is on a steady rise. This was illustrated by the overall figure of over 6.9 billion viewing sessions being recorded in America alone, where over 180 million unique users (nearly two-thirds of the total US population) logged on for an [...]
Watching video online is growing again for the month of June, and for the first time over 6.2 billion video viewing sessions happened in the month, hitting a record for the first time is has been over 6 billion. According to the latest comScore Video Metrix for June, 178 million US web users watched video [...]
The latest Comscore Video charts for May is once again dominated by Google’s Youtube video site with 147.2 million unique viewers for the month. And broke a viewing time record as well. Second came VEVO having 60.4 million viewers, then Yahoo! websites with 55.5 million viewers. Fourth came Facebook (48.2 million viewers) and fifthViacom Digital [...]
Catch Up TV website Hulu accounts for around a third of all US online advertising according to Comscore. The website generated around 1.1 billion impressions of advertisments during April 2011. That means Hulu accounts for around 29% of all the 3.8 billion online video ad impressions seen by US internet users. The report also shows [...]
