Survey – Viewers Watch Online TV Just To Catch Up On Missed Episodes

Tonight millions of people will settle in front of their pc monitors to watch the latest hit tv show. However this is not because they prefer to watch the show online, instead its because they missed it when it was first aired.

Why Do People Watch Online TV?

Why Do People Watch Online TV?

A survey by Nielsen investigated why viewers watch their television online, and the biggest reason is not because they are embracing the new technology or prefer vegitating in front of a laptop, but rather 54% of people settle down to watch TV online because they forgot to watch the show when it was shown originally on tv.  Another big factor is to catch up on previous episodes, 47% of people putting the reason because they missed a large number of previous shows.

A smaller and irresponsible part of society (12%) watched online tv when they should have been working.

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Steve Sanger
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2 Responses to “Survey – Viewers Watch Online TV Just To Catch Up On Missed Episodes”

  1. [...] general, watching tv online has increased markedly over the last year, with the majority using the web as a catch up tv service. Many people have also learned to multitask with research showing that many are on the pc whilst [...]

  2. [...] to avoid ads, whilst around three quarters of viewers who watch TV shows on the web (71%) do so to catch up on episodes they missed and 67% said they watched online video because it was more convenient. Which Ad do i want to watch [...]

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