Sky is to enter the IPTV arena

The Sky entry into the UK IPTV arena with their own internet-hosted TV service, is due to begin before July of this year, the satellite broadcaster pledged.

Sky IPTV service due before July

The new streaming station will contain a collection of Sky’s existing popular channels that can be streamed to a selection of devices.

Chennels that will make the move should include popular movies and sports channels. Sky’s move will have been motivated by the arrival of US movie streamer Netflix to the UK and the price and content fight with local rival the Amazon-owned Lovefilm.

Both those streaming services are limited in the range of material they offer to viewers. Sky is fortunate that it has plenty of content and since it already has the rights to stream much of that material to its customers, it’s in a good position to extend those rights deals to pay-as-you-view customers that are not subscribers.

Costs and other financial drtails are still unclear. Sky already streams much of its content available to satellite subscribers using the Sky Go service.

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