Those clever movie people have found a way for viewers to use  their iPhones or even laptops to interact with others whilst watching DVD’s.

With the big fall in DVD sales this year and a battered economy, not to mention Internet tv taking priority over dvd sales, how is a movie company to try and make people buy those millions of dvd and blu-ray discs clogging up warehouses?

Well, if your NBC or 20th Century Fox then you launch interactive apps that tap into DVD or Blu-ray discs to augment viewing. The apps provide information about the film and stars and connect you with friends to chat about the movie while you watch.

Fox’s FoxPop uses the microphone on your iPhone, or your laptop, to “hear” the audio signal from the movie you’re watching, then responds with pop-ups about the movie. It also intersects with Facebook and Twitter for movie chats.

Universal’s Pocket Blu is just for the iPhone. It turns the device into a remote control for the movie if you watch on a Blu-ray player (it doesn’t work with traditional DVDs or computers) and plays trailers for upcoming movies.

Both apps are only available on a small selection of movies at first, just in case nobody likes them.

Read full article – http://www.usatoday.com/tech/news/2009-12-29-dvd-iphone-app-blu-ray_N.htm

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