Internet TV Grabbing Cable TV Cord Cutters
Cable losing subscribers to the net
Cord cutting is a touchy subject with cable TV companies, with many even claiming it does’nt exist. However, it has emerged that over 500,000 subscribers were lost during the 3rd quarter of 2010. And to rub salt into the wounds, those customers are heading to cheaper internet tv services such as Hulu and Netflix.
The study by GigaOM shows that cable giants Comcast and Time Warner took big hits, showing losses of 275,000 and 155,000 subscriber losses.
The losses are to be expected though say GigaOM, as cash strapped customers cannot be expected to fork out up to $150 per month with rises every year. In fact the cable companies are not operating a sustainable business model at this time.
Of course the internet tv threat is well known and the cable companies are trying to muscle in to the internet TV market by acquisitions of TV content providers and wireless internet access.
Online streaming sites such as Hulu let viewers watch TV shows on pc, console, set-top box or mobile sevice. For a smaller (than cable) price, services such as Netflix allow premium content to be streamed to viewers screens.
Add into the mix the newly revamped Apple TV and the new Google TV platform and you can see why cable companies are worried. Of course, some people dont like change and some find computers complicated. The big worry for the traditional pay tv suppliers, is that when we get used to the new technology. The trickle will become a torrent.
Latest TV searches:
Internet cable TV, cable tv, cable tv on the internet, cable tv on internet, cable TV internet, tv cable, cable tv cord, cable tv alternatives 2010, internet cable, cable tv imagesRelated News:
- Cord Cutters Abandon Cable And Move Online
- Comcast Chief Expresses Concern About Cord Cutters
- Cord cutters flocking to online TV at the expense of cable
- Cable companies muscle in on internet TV
- Why The Time For Internet TV To Explode Is Now
Admin you forgot all about WhiteHatt and a few others, but WhiteHatt seems to be the best real alternative to cable. You should check it out http://www.whitehatt.com
[...] and Satellite tv companies live in constant fear that the trickle of cord cutters may soon turn into a torrent, and a new report will not make them feel any better, as now the iPad [...]
[...] A new study carried out by Nielsen, commissioned by the Cable & Telecommunications Association for Marketing, argues that most of the people who watch content from the Web on their TV sets are “cord keepers” rather than “cord cutters.” [...]
My wife and I decided to ditch our premium channels and keep basic cable with our internet access. We are saving $100 a month and kick ourselves for not doing it sooner. I thought I would miss sports but I get ESPN on my xbox 360. That includes NBA games, College Sports and other sports like Tennis, Rugby and Soccer. Why don’t more people do this?
I’m with Darlene, WhiteHatt looks and sounds like the real deal! I just entered a contest on their home page, maybe we’ll win one. Wife and I cut the cable cord a year ago, we have NEVER been happier. My family is all jumping on board and cutting the cord. Couldn’t be happier, @Dan I agree, why don’t more people cut the cord??
I hate when people waste my time, why is this fella posting Nielsen commissioned reports about Cable. Common sense is pretty easy stuff, Internet tv cost a LOT less, people can’t afford all this cable cost every month. Costing my family here about 120$ a month, cutting the cord is about all we got left to do. Maybe this WhiteHatt everyone’s talking about is the way to go. I’m on my way to try and win one.
[...] Warner are concentrating on the broadband and internet side of the business to hopefully grab the cord cutters when they jump the cable TV ship. They had 12.3 million subscribers at the end of [...]
[...] people can watch their favorite shows on Netflix or Hulu, what’s the point of paying for cable? Cord cutting definately remains a big threat to the pay TV businesses, but new research shows they might have [...]