BBC New Homepage Targets Mobile Devices And Streaming TV
A new beta homepage from the BBC has been designed for the multi-screen age, and is enhancing the profile of both live and catch-up streaming BBC channels. The new website can easily be viewed on smartphones, mobile devices and even TV sets.
New BBC website targets mobile devices and connected TV
If you head over to the new restyled homepage at beta.bbc.co.uk, or click the link on the existing BBC site you can see the changes. The website has a larger area for TV shows and iPlayer streaming links.
The site has sliders that show more detail of popular BBC content as well as ‘Whats on now’ and live TV and radio listings. There are also the usual news and sport headlines and weather forecasts. For users that are not keen on any changes, the BBC have also setup a page to help users get accustomed to the new changes here.
Speaking about the new site that has become more mobile friendly, James Thornett, the product manager for the BBC Homepage said, “It shares a design principle that we’ve seen in tablets and mobile phones and we’ve heard from reviewers during testing over the last couple of months that it feels quite natural to them because of that.”
He continued, “We are already looking in advance, and thinking about how this would appear on a mobile platform. With the user interaction and design, you can see how tablets could easily be adapted and we are also talking with our colleagues across the business of TV. There are interesting discussions around the converging of TV platforms in the future as well.”
The site is quite simple and therefore more suitable to a smaller size screen or viewed on a connected TV set. The BBC website is expected to change to the new design in the next couple of months.
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