Amazon To Take On Apple With 99 Cent TV Show Downloads
Amazon fresh from announcing an online tv subscription service, are now reportedly selling tv shows for an Apple beating 99 cents per show to own. Viewers can already buy a selection of movies and tv shows from the Amazon on demand store for $1.99 plus, but it now appears Amazon are cutting that figure in half.
The move follows shortly after Apple unveiled a revamped Apple TV box that supplies online rentals for 99 cents. It was not immediately clear whether Amazon had reached a new deal with Fox owner News Corp or ABC parent Walt Disney Co to cut its prices.
Amazon have been in talks with media companies proposing a subscription service that will give viewers unlimited access to TV shows and movies via the web, as do other online rental companies such as Netflix. They join other big name players such as Microsoft, Apple, Google and Sony who have been strategising how to get a big part of the online streaming battle.
A big plus point for the service is the fact that shows downloaded from Amazon will not be restricted to a single manufacturers product. Companies like Apple and Sony are proposing online services that restrict viewers to using their own hardware.
Amazon Video on Demand can be viewed on a bigger selection of hardware including internet connected television from all the big manufacturers, plus Roku and TiVo set-top boxes.
It looks like the online rental market is going to get hot, and some great deals are to be had for the viewer.
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Until they sort out availability of the top tv shows and films worldwide, as well as a decent broadband speed then the preferred solution in the UK will be to buy on Blu ray. Shame you cannot import them to your itunes and then you could use the new Apple TV to stream them to your TV. Even on Amazons site if you are outside the US you can not buy stuff. So these are just solutions for Americans by Americans. What about the rest of the world which outnumbers the US by quite a lot….