After rival CBS announced a new catch-up TV app, ABC are getting in on the act and going one better. Rather than just catching up, the network are said to be planning a mobile app for watching live streaming of programming.
Reported by the NYT, the app will be available to viewers who will need to be part of the TV everywhere scheme which means needing a valid cable or satellite subscription.
Interestingly the service will offer similar service to start-up streaming service Aereo – Who are currently being sued by the big networks including ABC, for re-transmitting live TV via the web. To get local broadcasters on side, ABC are reaching out to those that feel a streaming app could threaten their business model.
As a way to keep everyone happy, the app which is planned for sometime this year will be part of the TV Everywhere initiative. This allows broadcasters to put up a pay wall around the content, letting customers watch streaming anyplace, but also ensuring revenue for all parties.