While Netflix’s recent surge of content acquisition has been comparatively frantic when put against past industry developments, one of their closest rivals, Hulu have been decidedly more relaxed over the idea of original content, stopping off only the odd few times to pick up something new that they like, such as Casual.
Following on from a pick-up of an adaptation to Stephen King time-travel novel 11/23/63, the planned new single-camera comedy is to begin production this year with their new full season order commissioned this week.
The series comes from the mind of Jason Reitman (Juno, Men Women & Children), who has laid out a story that looks to delve into ‘the complications of the family dynamic’. The premise will see a bachelor and his divorced sister living under the same roof whilst raising the latter’s teenage child, with the pair offering each other support and guidance in re-entering the dating game after their respective troubles.
Viewers in 2015 will be able to see 10 episodes of the show when it is launched, with Reitman confirmed as the director of the pilot. He will be teaming up with Zander Lehmann as a co-writer for the format. Lionsgate TV will produce the series, following on from their work on Hulu breakout series Deadbeat.
Reitman summarised the project, stating, “I’ve long looked for the right first step into episodic storytelling. In Zander Lehmann, I have found the perfect collaborator. His writing is hilarious and provocative.”
Head of content for Hulu who have just renewed a content deal with Viacom, Craig Erwich said, “Jason Reitman uniquely blends comedy and drama in a way that touches the human spirit. We are honored to work with him to bring the next distinctive voice, Zander Lehmann, to television.”
Well not quite television, but definitions don’t really matter all that much when the show itself has a name like, well…